CAA sends School Safety Patrol volunteers to National We Day in Ottawa

Fifteen hard working student volunteers with the CAA School Safety Patrol program will get a once in a lifetime opportunity to attend National We Day, a star-studded celebration of youth volunteerism. The children, nominated by their teachers and peers, will join tens of thousands of youth in the Nation’s Capital to listen to inspiring speakers and see performances by award-winning artists. 

“We are proud to recognize our dedicated students who give countless hours to making sure their peers are safe at road crossing and on buses,” says Jeff Walker, Vice President of Public Affairs, Canadian Automobile Association (CAA). 

More than 70,000 enthusiastic kids give millions of hours of their time each year as part of the CAA School Safety Patrol program to ensure their peers remain safe while travelling to and from school. The program also teaches youth about leadership.

Jennifer Botterill, three-time Olympic Gold medalist in women’s hockey, will share her story on the We Day stage about her experience as a patroller and how the program helped develop her leadership skills.

We Day is an event that recognizes and celebrates youth volunteerism. CAA is a sponsor of We Day for the second year in a row. Last year, CAA patrollers experienced an outstanding lineup of speakers and performers, such as Martin Sheen, Shawn Desman and Kardinal Offishall. 

[embed]http://www.youtube.com/watch?feature=player_embedded&v=fzSpD9n9JaQ[/embed]

To learn more about CAA’s School Safety Patrol program visit: caa.ca/school-safety

CAA Launches Senior Driving Tool

Almost half of Canadians worry about an aging loved one on the road

OTTAWA, ON – CAA launched today a multimedia web tool designed to help seniors stay safe behind the wheel.

CAA research shows that nearly half (47 per cent) of Canadians are concerned about the safety of an aging family member on the road. CAA’s new online portal helps seniors and their loved ones assess driving skills, learn about changing abilities, and, if needed, modify driving habits.

Two thirds of senior drivers see the need for online tools to help them stay safe on the road, CAA’s polling shows. CAA’s new web tool contains assessment tools to pinpoint areas of improvement, interactive infographics that show common physical changes that affect driving, and videos with tips and reminders for managing challenging driving conditions. The site, located at seniorsdriving.caa.ca, incorporates information from the Canadian Medical Association’s Driver’s Guide and advice from the Canadian Association of Occupational Therapists. 

“CAA believes awareness of age-related changes that affect our driving is an important step in keeping ourselves and our families safe on the road,” says Jeff Walker, Vice-President of public affairs for CAA National.

The good news is that half of seniors have already taken at least one step to adjust their driving habits, such as reducing or eliminating driving at night, but CAA research shows there is need for more information related to age-related changes that affect driving.

For instance, only three per cent of seniors know that by age 60, the average person needs three times as much light to see as they did at age 20. CAA’s information on age-related changes includes an interactive light tool that demonstrates changes in vision as we age. In addition, the portal’s driving-at-night infographic and video offer tips and advice for dealing with this kind of physical change.

The CAA poll is based on a sample size of 1,133. A probability sample of the same size would yield a margin of error of +/-3.1%, 19 times out of 20.

CAA is a federation of nine clubs providing 6 million Members with exceptional emergency roadside service, complete automotive and travel services, member savings and comprehensive insurance services. CAA also advocates on issues of concern to its members, including road safety, the environment, mobility, infrastructure and consumer protection.

For further information, please contact:

Kristine D’Arbelles                                                          
Manager, Public Affairs
Office: 613-247-0117 ext. 2006
Cell: 613-796-9404
kdarbelles@national.caa.ca  

Top 10 Canadian Driver Safety Concerns

CAA poll finds in-car technologies a new safety concern for Canadian drivers

OTTAWA – Voice-controlled in-vehicle technologies are emerging as a new threat on the roads for Canadian drivers, CAA research finds.

Drivers talking to or engaging with their in-car systems has cracked the Top Ten in the Canadian Automobile Association’s annual survey of driving behaviours that most alarm Canadians. These in-car systems are relatively new but spreading, and can allow drivers to do everything from dictate text messages to control the temperature via voice commands.

Texting while driving captured the top position for the third year in a row, continuing to surpass drinking and driving as the number one road safety concern for Canadians.

“We’re pleased that drivers are starting to realize that you can be distracted even if your hands are on the wheel and your eyes are on the road,” says Jeff Walker, CAA vice president of public affairs. “We all need to be cautious in using these new in-vehicle technologies, and all of us need to remember that texting and driving is dangerous.”

Here are the Top Ten concerns in order: texting or emailing while driving; drinking and driving; drivers running red lights; speeding on residential streets; driving aggressively; sleepy drivers; driving after using illegal drugs; talking on cell phones while driving; driving well over the speed limit; and talking to or engaging with their in-car systems.

In June, CAA and the AAA Foundation for Traffic Safety released research that found hands-free is not risk-free. In other words, engaging with voice control software that distracts the brain from focusing on the road is distracting, even if physically drivers are doing what they should.

The CAA poll is based on 4,020 Canadians. A probability sample of the same size would yield a margin of error of +/-3.1%, 19 times out of 20.

CAA is a federation of nine clubs providing almost 6 million Members with exceptional emergency roadside service, complete automotive and travel services, member savings and comprehensive insurance services. CAA also advocates on issues of concern to its members, including road safety, the environment, mobility, infrastructure and consumer protection.

For further information or to book an interview today, please contact:

Kristine D’Arbelles
Manager, Public Affairs
CAA National
613-247-0117 ext. 2006
613-796-9404
kdarbelles@national.caa.ca

National CAA Eco-Driving Video Contest Winners Announced

In the fall of 2013, CAA hosted an Eco-Driving Video Contest that offered young Canadian drivers a chance to learn how to conserve fuel by following CAA’s easy-to-use tips.

CAA gave out two awards – the most popular video as voted by the public, and most creative video as selected by CAA. Both winners created unique videos showcasing eco-driving tips that can save you money at the pumps and save the environment. 

Nadia, who won most popular video, submitted her favourite eco-driving tip: avoiding high speeds. Check out the video here (note: video is in French only).

http://youtu.be/5zYlqxDN9lA

Alison, who won most creative video, demonstrated that even the Muppets can be eco-drivers if they avoid high speeds on their road trip. Check out the video here. 

http://www.youtube.com/watch?v=2NuU7gOW8aE

For more information on eco-driving visit http://www.caa.ca/working-for-you/eco-driving/

Jeff Walker Discusses Telematics on CBC

Jeff Walker, Vice President of Public Affairs at CAA National, was invited to talk about how the data in your vehicle should be used and shared. Watch the full interview with Harry Forestell on CBC News here: http://www.youtube.com/watch?v=EnCl_E671eE&feature=youtu.be