Consumer Control of Vehicle Data
Vehicles today collect reams of data about drivers, their contacts and where they’ve been. In the old days that data might have been just about engine trouble. Now it could be GPS, your contact list, and who uses the vehicle. CAA wants consumers to control that data and decide who it is shared with, not the vehicle manufacturer.
The data generated by cars will be worth as much as $750 billion by 2030, according to global management consultants McKinsey.